Hosted Service or Licensed Software? Symphonie Lets You Decide.

Symphonie is built on an API-centric architecture and is robust enough to be licensed and deployed on your network or offered as a hosted service through our network. Because both versions contain the same core software, you can start using Symphonie as a hosted service, then migrate to a licensed version as your email marketing programs grow. When trying to decide between a hosted service or licensed software, you should consider a few key factors that may help you determine which solution is best suited for your company's needs.

A high monthly sending volume affects your rate of return

If you're sending large volumes of email, choosing to license Symphonie software and install it on your network will provide the fastest return on your investment. When you purchase software, you pay for the software once plus an optional annual cost for maintenance. When you own the software, you can send emails to your recipient database as often as you like. Because hosted models charge monthly according to volume sent, they can quickly become cost-prohibitive when the monthly volumen is high. Large volume senders find our software solution to be highly affordable and the most cost-effective approach to email marketing.

If IT staffing and networking devices are limited, hosting may be your best strategy

When you license Symphonie software for deployment on your network, you should consider the effects on your IT resources. Bringing any form of licensed software requires IT involvement for smooth integration and ongoing management, including communication and tracking deliverability performance with ISPs. Your IT professionals will install Symphonie in your environment and integrate it with other web and customer data systems. If access to your IT resources are limited, then using Symphonie as a hosted service may be your best strategy. Hosting is easy and only requires an internet connection and web browser to get started.

Real-time integration with other data systems

Seamless integration with other data systems on your network is a key thing to consider when licensing Symphonie software because its design is based on an API-centric architecture. Reading data from corporate sources is a great way to expand your effectiveness, reduce synchronization issues, segment your audience and dynamically customize content. Data can come from a variety of sources, including your order tracking system, traditional Customer Relationship Management Systems (CRMs) or web analytics packages. Whatever the source, your corporate data is valuable. It can create a role in creating emails that offer recipients relevant content and a meaningful experience.

If you consider Symphonie as a hosted service, you should realize your company data is not readily accessible through the internet. Data can be uploaded, but the most seamless, secure and real-time access is provided when Symphonie is licensed and installed at your location. For customers who want to optimize real-time access to corporate data while maintaining the highest security potential, licensing Symphonie is the best approach.

Controlling your environment

Licensing Symphonie software ensures complete control of the application, network resources and scheduled times for completion. Hosting services are not able to provide that level of independence. For companies that prefer to maintain 100% effective control, it makes sense to license the software.

Environments currently supported by Symphonie

Symphonie runs on the .NET framework from Microsoft®. This works well on a Windows operating system only. In the future, Symphonie will be extended to operate on other systems. Until then, companies that run Linux or operating systems other than Microsoft Windows should consider using Symphonie as a hosted service. When your email marketing system grows, you can migrate to a licensed version of Symphonie. Planned releases include support for Oracle and MySQL environments.

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