Founded in 2005, Goolara Develops and Sells Email Marketing Software.

Goolara’s focus is to develop email marketing software that makes advanced email marketing simple. The company's inaugural product, Symphonie, overcomes many of the traditional limitations of other systems and enables marketers to deliver very relevant, personalized email communications to the inbox.

At the heart of Symphonie is a modern, state-of-the-art .NET architecture that is API-centric and completely scalable. With the richest functionality imaginable, Symphonie software provides everything a marketer needs to orchestrate, track and act on their email marketing initiatives.

• A very intuitive user interface makes exquisite email creation easy.
• Amazingly personalized email content becomes possible using Symphonie’s Any Source Dynamic Content (ASDC) tools.
• Easily import recipients into Symphonie’s database or integrate Symphonie to securely read any data source dynamically.
• Easily build sophisticated segments to target recipients.
• Powerful reports provide detailed, graphical results that are easy to share with colleagues.
• Completely internationalized and localized.
• Interface fully re-brandable for resellers and creative agencies.
• Advanced features, including A/B Splits, Time-of-Day and Day-of-Week reports.

The software's security features satisfy the most demanding network and compliance requirements, including functional-based permissions, audit logs, integrated passwords and a method of secure, real-time access to external data sources.

Available as licensed installed software or as an (on-demand) hosted subscription, Symphonie is powerful email marketing software.

Based in Alameda, CA, the company can be reached at 510.522.8000.