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Symphonie 2.0
Our first release, Symphonie 1.0, was enthusiastically received by our customers
and well rated by Jupiter Research. We continue to devote our efforts to improving
our product and services. We are proud to present our new release with more robust
and powerful features.
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Integration with Salesforce.com Salesforce users can
now send to their contacts, leads, or accounts using the Symphonie interface located
in a tab in the Salesforce interface. Track the results of sends within Salesforce,
seeing the details of clicks and opens for each recipient. Create Salesforce Work
Flow rules to automatically send mail from Symphonie whenever a specific Salesforce
event happens, such as a record being saved or a field being edited.
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Integration with Google Analytics Easily add information
to populate your Google analytics with information about the email campaign. With
one click easily add reporting information that allows you to understand the behavior
of users on your site. You can even combine completely dynamic customized landing
pages with the Google Analytics data so recipients get the benefit of customized
pages and the data is tracked in Symphonie and Google Analytics.
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Heatmap Report View the data about clicks superimposed
over the rendered content. The color-coded data on the number of clicks is shown
over the top of the link or image, so you can quickly and easily see the areas where
recipients are clicking. Even works with completely dynamic content!
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Content Checker Run your html and plain text through
the new content checker to look for potential issues that come up for email. The
content checker looks for a variety of problems that frequently occur for content
used in email, checks each of your links, and more.
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View in a Web Page Simply add a link using the wizard
to direct users to the web version of your content. This feature even works with
dynamic content, so you are not limited to just showing static pages. Create content
that is dynamically determined uniquely for each recipient and still allow them
to view that page in a web browser.
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Link Expirations This feature allows you to change
a link destination after the email has been sent. If your web server is getting
too much traffic or you want to remove a limited-time offer, simply set the new
link in this window and all new clicks will get redirected to this new location.
Great for retail and e-commerce customers.
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Other new features:
- Faster reports - Improvements in AJAX processing provide reports more quickly
- Usage report - Extract your usage history for accounting or auditing purposes
- Data extract from reports - Get more raw data for opens, clicks, and deliverability
in CSV format
- New API calls - More data extraction routines are now available
- Faster database routines - structural improvments give faster database performance
- Sampling - Reduce your recipient selection by random sample. Great for limited offers
- Domain keys - Sign all messages with DomainKeys for better devliverability
- New reports - New reports are available to help you further understand the reaction
of your recipients
- New abilities to combine logs and reporting for clustered versions of Symphonie.
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This new release takes Symphonie and advances it to a whole new level, making it
one of the strongest email marketing software packages in today's market, and the
only one that is available in both a hosted and on-premise version.
Schedule a demo and see the power of Symphonie now!
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