Goolara was well rated by Leading Analyst Firm
Our high ranking reflects the rich feature set, range of services and competitive price offered to customers

April 10,2008, Alameda, CA.—For Immediate Release— Goolara, a provider of permission-based email marketing solutions, was ranked in the top eight of the industry's email marketing service providers in JupiterResearch's Email Marketing Buyer's Guide, 2008.

The JupiterResearch E-mail Marketing Buyer's Guide, 2008 was released in March and includes an overview of the top email marketing service providers. Each provider was assessed on usability, features, client value score, account management, and costs. Goolara's high ranking reflects the rich feature set and the range of services offered to customers, all at a competitive price.

"Many marketers today want to do more personalized email marketing to increase their ROI and our robust Any Source Dynamic Content and easy-to-use segmentation features make this easy," said Philip Thorne, CEO of Goolara. The price structure for Symphonie is also a big advantage. “We offer a simple and affordable price model. Our customers can use all of our advanced features for one price, so they can easily budget their costs to do better email marketing,” said Thorne.

The JupiterResearch Report said, "Despite Goolara being one of the newest entrants in the ESP space, its suitability and value partly increased because of its ability to offer the same product on a hosted or on-premises basis." Thorne says "Our solution is great for companies which do not want to commit to a capital investment before they know what they will get. Our customer can use our hosted solution first to build up their reputation and then easily make the transition to the on-premise solution".

Whether hosted or on-premise, Goolara’s offering provides customers the powerful tools they need for advanced email marketing. “We are excited to be so well rated in our first reviewed version, since we have already released a substantially improved version, and continue to invest in the product and company”, said Thorne.

About Goolara

Goolara is an email marketing solution provider offering Symphonie, a modern and advanced software solution that enables marketers to make the most of their email marketing initiatives. Built with the needs of today’s marketing professional in mind, Symphonie has an amazing feature set that includes rich segmentation ability, unprecedented dynamic content features, and relevant and actionable reporting. Symphonie is available as licensed software you install in your environment or as a hosted solution.

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Founded in 2005, Goolara develops and sells Email Marketing software. The company's inaugural product, Symphonie, is making Email Marketing mainstream from small businesses to large corporate enterprises. Goolara is based in Alameda, CA.